Micro Research Methods
Case/Problem Study
Main Campus
Course Description
This course helps students gain foundational knowledge on several different methods used in micro-OB research, including surveys, experiments (field and lab), longitudinal studies, content analysis, qualitative interviews, ethnography, cases, and archival datasets. The course will cover the benefits and limitations of each method, and how to creatively mix and match methods to address ambitious research questions.
OB 675
Units: 3
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Typically Offered
Not Available
Grading Basis
GSB Student Option LTR/PF
Class Level
Graduate School of Business
Instructional Mode
In Person
Gen Ed Requirement(s)
None
